Richard Muller’s ‘Alleged’ Big-Time Conversion: Was It News or Just Slick P.R.? Media ‘wasted precious time and energy on something that wasn’t news in the first place’
The Yale Forum on Climate Change & The Media: To Angliss, journalists spending column inches, air time, or even cyber-seconds on the Muller report 'wasted precious time and energy on something that wasn't news in the first place .... By treating a PR stunt (and Muller's second, at that) as news, they've revealed that they can be diverted from whatever it is they're working on to chase after the latest shiny object'