'The best analogy I have is that of an epidemic disease. The first time a population encounters it, the epidemic spreads like wildfire. However, each time it recurs, the disease causes an increase in immunity. So that whilst the disease tends to recur time and time again, the speed and violence of the epidemic decreases. So, if we look back at the way the public react to “global warming” events, back in 2007, the reaction to even the smallest event was a cascade of news. But these days, the public just aren’t interested any longer even to stories like “the hottest year evah“. The danger of global warming alarmism is largely over. Like flu, a new variant of this nasty disease may not re-appear in some virulent form, but even the most severe forms of the “virus” now have far less effect and the public quickly tires of them. As for common garden alarmism: it is largely ignored.